Younes Labbar is the Senior Digital Analytics Manager at Arke Agency. Experienced in helping businesses shape and drive their digital transformation and creating value with the help of technology, Younes is an expert in identifying innovations in customer journeys, developing strategies around digital solutions, defining roadmaps and implementing best-in-class analytics solutions.

Younes will co-present the following conference session:
Google Analytics 4: Tracking in a cookieless world