
Parul Goel
University of Antwerp

Parul Goel is the Coordinator of the International Students Office at the University of Antwerp - where all the international student marketing and recruitment magic happens!
11:15 - 11:45
Friday 20 October
Converting and onboarding offer-holders through the power of CRM automation
Until your offerholders actually set foot on campus, you compete with other universities to actually enrol them. Depending on your application timeline, this can mean a long period - during which you can use various approaches in convincing students that your university is the right choice for them. In this session we’ll explore what methods bear fruit and how you might use your CRM to facilitate such activities.